Art and Design
Art and Design
ISSN 2617-0272 e-ISSN 2617-0280
DOI: 10.30857/2617-0272
Submit an article

Author

Ilona Syvash

PhD in Arts, Associate Professor

Open International University of Human Development ‘Ukraine’

https://orcid.org/0000-0002-7060-5350

All articles

open access

Keywords: ethnodesign; semiotics; ethno-artistic traditions; ethnomotifs; national style; advertising style; art history

Semiotics of ethnomotifs in advertising: Art historical perspective on tradition and modernity

Ilona Syvash

https://doi.org/10.30857/2617-0272.2024.4.17

Suggested citation

Syvash, I. (2024). Semiotics of ethnomotifs in advertising: Art historical perspective on tradition and modernity. Art and Design, 7(4), 223-229. https://doi.org/10.30857/2617-0272.2024.4.17
Read more
  • 04.12.2024
  • 491 Views
  • Art and Design - Volume 7, No. 4, 2024