Отримано 24.10.2024, Доопрацьовано 12.02.2025, Прийнято 26.03.2025
Творча складова в процесі проектування є основним розділом, оскільки пов’язана з пошуком інноваційних рішень. У творчому процесі провідну роль відіграє уява дизайнера – ключова сфера формування та трансформації бачення функціонального та естетичного образу майбутнього об’єкта. Метою даної роботи було визначення та систематизація основних стратегічних напрямів та прийомів стимулювання творчого процесу, спрямованого на генерування інноваційних рішень у сучасній дизайнерській діяльності. У дослідженні використано аналіз інформаційних джерел у галузі методів проектування; інструментів формоутворення об’єктів архітектурного, промислового та середовищного дизайну; структурно-системний аналіз; узагальнення результатів досліджень. Доведено, що людська уява працює на основі раніше сформованих візуальних образів через сприйняття. Стратегічний напрям розвитку креативності визначався через візуально-операційний досвід. Встановлено, що основним методом отримання нових ідей є творче експериментування. Для стимулювання творчого процесу на етапі пошуку доцільно застосовувати такі процедури, як декомпозиція, зміна інструменту візуального моделювання, комбінаторика, використання простих і гнучких інструментів, референцій та аналогій, мозковий штурм і проектна евристика. Практичне значення отриманих результатів може бути застосоване в дизайнерській практиці, в освітньому процесі підготовки фахівців мистецьких та креативних спеціальносте
проєктна візуалізація; формоутворення; художнє моделювання; візуальний образ; уява
[1] Al Ruheili, A., & Al Hajri, S. (2021). The role of 3D printing technology in landscape architecture teaching and learning practices. Educational Sciences: Theory & Practice, 21(2), 13-26. doi: 10.12738/jestp.2021.1.001.
[2] Arch2O. (2020). Zaha hadid paintings: What can we learn about the architect's creative framework? Retrieved from https://www.arch2o.com/zaha-hadid-paintings-what-can-we-learn-about-the-architects-creative-framework/.
[3] Arias-Rosales, A. (2022) The perceived value of human-AI collaboration in early shape exploration: An exploratory assessment. PLoS ONE, 17(9), article number 0274496. doi: 10.1371/journal.pone.0274496.
[4] Bender-Salazar, R. (2023). Design thinking as an effective method for problem-setting and needfinding for entrepreneurial teams addressing wicked problems. Journal of Innovation and Entrepreneurship, 12, article number 24. doi: 10.1186/s13731-023-00291-2.
[5] Bodnar, O. (2023). Experimental trends in the design of the architectural environment of Ukraine in the second half of the 20th century. Bulletin of KNUKiM. Series in Arts, (48), 117-124. doi: 10.31866/2410-1176.48.2023.282473.
[6] Boudier, J., Sukhov, A., Netz, J., Le Masson, P., & Weil, B. (2023). Idea evaluation as a design process: Understanding how experts develop ideas and manage fixations. Design Science, 9, article number 9. doi: 10.1017/dsj.2023.7.
[7] Bucur, B., Ban, A., Vlase, S., & Modrea, A. (2023). Creativity and generation of ideas in the design of children’s toys. Children, 10(1), article number 129. doi: 10.3390/children10010129.
[8] Burrows, R. (2018). 3D thinking in design and architecture: From antiquity to the future. London: Thames and Hudson.
[9] Camba, J.D., & Kimbrough, M., & Kwon, E. (2018). Conceptual product design in digital and traditional sketching environments: A comparative exploratory study. Journal of Design Research, 16(2), article number 131. doi: 10.1504/jdr.2018.10014195.
[10] Chavula, C., Choi, Y., & Rieh, S.Y. (2022). Understanding creative thinking processes in searching for new ideas. In Proceedings of the 2022 conference on human information interaction and retrieval (pp. 321-326). New York: Association for Computing Machinery. doi: 10.1145/3498366.3505783.
[11] Childs, P., Han, J., Chen, L., Jiang, P., Wang, P., Park, D., Yin, Y., Dieckmann, E., & Vilanova, I. (2022). The creativity diamond – a framework to aid creativity. Journal of Intelligence, 10(4), article number 73. doi: 10.3390/jintelligence10040073.
[12] Denysenko, Yu., Omelchenko, А., & Makarchuk, J. (2022). Methods and techniques for finding creative solutions. Culture and Contemporaneity, 24(1), 106-110. doi: 10.32461/2226-0285.1.2022.262579.
[13] Foxe, D.M. (2018). Saarinen’s shell game: Tensions, structures, and sounds. In Proceedings of IASS annual symposia, 2018 Boston symposium on historical spatial structures, 1-8.
[14] González-Zamar, M.-D., & Abad-Segura, E. (2021). Digital design in artistic education: An overview of research in the university setting. Education Sciences, 11(4), article number 144. doi: 10.3390/educsci11040144.
[15] Grigg, J. (2020). Materials and tools as catalysts of invention in graphic design ideation. Design Studies, 70, article number 100960. doi: 10.1016/j.destud.2020.100960.
[16] Gu, X., Tong, D., Shi, P., Zou, Y., Yuan, H., Chen, C., & Zhao, G. (2023). Incorporating STEAM activities into creativity training in higher education. Thinking Skills and Creativity, 50, article number 101395. doi: 10.1016/j.tsc.2023.101395.
[17] Hassan, S.M. (2023). SCAMPER as a creative idea generation method: Case study on graphic design students. Information Sciences Letters, 12(4), 1417-1426.
[18] Hua, M., Han, J., Ma, X., & Childs, P. (2019). Exploring the effect of combinational pictorial stimuli on creative design performance. Proceedings of the Design Society: International Conference on Engineering Design, 1(1), 1763-1772. doi: 10.1017/dsi.2019.182.
[19] Jagtap, S. (2018). Design creativity: Refined method for novelty assessment. International Journal of Design Creativity and Innovation, 7(1-2), 99-115. doi: 10.1080/21650349.2018.1463176.
[20] Jin, X., & Dong, H. (2020). New design heuristics in the digital era. In Proceedings of the Design Society: DESIGN conference (Vol. 1, pp. 607-616). Cambridge: Cambridge University Press. doi: 10.1017/dsd.2020.321.
[21] Kashchenko, O.V. (2013). Formation in design and architecture based on the modeling of bioprototypes. (Doctoral thesis, Kyiv National University of Construction and Architecture, Kyiv, Ukraine).
[22] Kaufman, J.C., & Sternberg, R.J. (Eds.). (2020). The Cambridge Handbook of Creativity (2nd ed.). Cambridge: Cambridge University Press.
[23] Kaufman, J.C., Kapoor, H., Patston, T., & Cropley, D.H. (2023). Explaining standardized educational test scores: The role of creativity above and beyond GPA and personality. Psychology of Aesthetics, Creativity, and the Arts, 17(6), 725-734. doi: 10.1037/aca0000433.
[24] Kim, B., & Jung, E.-C. (2023). Three unique concept explorations in sketching based on conceptual combinations in associative extension and schematic structure. Thinking Skills and Creativity, 48, article number 101281. doi: 10.1016/j.tsc.2023.101281.
[25] Leach, N. (2023). Architecture in the age of artificial intelligence an introduction to AI for architects. TECHNE – Journal of Technology for Architecture and Environment, 25, 272-273. doi: 10.36253/techne-14769.
[26] Leblanc, T. (2015). Sketching as a thinking process. In DS 82: Proceedings of the 17th international conference on engineering and product design education (e&pde15), great expectations: Design teaching, research & enterprise (pp. 606-611). Loughborough: The Design Society.
[27] Lee, J.W., Daly, S.R., Huang-Saad, A., Rodriguez, G., DeVries, Q., & Seifert, C.M. (2021). A solution in search of problems: A cognitive tool for solution mapping to promote divergent thinking. Journal of Engineering Design, 32(6), 300-321. doi: 10.1080/09544828.2021.1887462.
[28] Li, H., Lu, Q., & Lachmayer, R. (2022). A modeling framework to support the implementation of engineering changes in designing complex products. Research in Engineering Design, 33(3), 249-271. doi: 10.1007/s00163-022-00388-x.
[29] Ma, K., Grandi, D., McComb, Ch., & Goucher-Lambert, K. (2023). Conceptual design generation using large language models. ARXIV. doi: 10.48550/arXiv.2306.01779.
[30] Mazzone, M., & Elgammal, A. (2019). Art, creativity, and the potential of artificial intelligence. Arts, 8(1), article number 26. doi: 10.3390/arts8010026.
[31] Muller, M., Houde, S., Gonzalez, G., Brimijoin, K., Ross, S.I., Moran, D.A.S., & Weisz, J.D. (2024). Group brainstorming with an AI agent: Creating and selecting ideas. In International conference on computational creativity. Denver: ICCC 2024.
[32] Page, T. (2019). A comparison of haptic sketching and digital sketching: Considerations of final year design students. International Journal of Information and Communication Technology Education (IJICTE), 15(2), 146-161. doi: 10.4018/IJICTE.2019040109.
[33] Samaniego, M., Usca, N., Salguero, J., & Quevedo, W. (2024). Creative thinking in art and design education: A systematic review. Education Sciences. 14(2), article number 192. doi: 10.3390/educsci14020192.
[34] Sinha, S., & Chakravarthy, B.K. (2023). Role of random analogy as catalyst to creative idea generation in the early stage of new product design. In A. Chakrabarti & V. Singh (Eds.), Design in the era of Industry 4.0, (Vol. 3) (pp. 475-487). Berlin: Springer. doi: 10.1007/978-981-99-0428-0_39.
[35] Sklyarenko, N.V. (2023). Visual communications in design: Dynamic concepts of sustainable development. Humanities Science Current Issues, 3(69), 58-64. doi: 10.24919/2308-4863/69-3-8.
[36] Velasquez-Posada, A.M. (2019). How to be systematic with mood boards? In 2019 IEEE Frontiers in Education Conference (FIE) (pp. 1-4). Covington: IEEE. doi: 10.1109/FIE43999.2019.9028383.
[37] Weisberg, R.W. (2020). Rethinking Creativity. In Rethinking creativity: Inside-the-box thinking as the basis for innovation. Cambridge: Cambridge University Press.
[38] What are the Stages of Creativity? (2021). The interaction design foundation. Retrieved from https://www.interaction-design.org/literature/article/what-are-the-stages-of-creativity.
[39] Wu, S., van den Hende, E., Hultink, E.-J., & Calabretta, G. (2024). Inspiration for styling tasks. Design Studies, 91-92, article number 101254. doi: 10.1016/j.destud.2024.101254.
[40] Yakovlev, M.I. (2007). Composition + geometry. Kyiv: Karavela.
[41] Yilmaz, S., Daly, S.R., Seifert, C.M., & Gonzalez, R. (2015). How do designers generate new ideas? Design heuristics across two disciplines. Design Science, 1, article number 4. doi: 10.1017/dsj.2015.4.
[42] Zhang, W., & Ranscombe, C. (2021). Embracing new visualisation tools in education: How the learning experience of digital sketching influences its use in design practice. Proceedings of the Design Society, 1, 1353-1362. doi:10.1017/pds.2021.135.
[43] Zhang, Y., Capra, R., & Li., Y. (2020). An In-situ study of information needs in design-related creative projects. In Proceedings of the 2020 conference on human information interaction and retrieval (pp. 113-123). New York, USA. doi: 10.1145/3343413.3377973.
[44] Žujović, M., Obradović, R., Rakonjac, I., & Milošević, J. (2022). 3D printing technologies in architectural design and construction: A systematic literature review. Buildings, 12(9), article number 1319. doi: 10.3390/buildings12091319.